ChiroIntensive Curriculum
Module 1: Setting the Tone for Success
- Take inventory of your business, finances, KPIs, love, fun, & health- everything by the numbers
- Identify the areas that need most change
- Vision mapping
- Create a Mojo Mantra & build your confidence for the expansion that is about to take place
- 90-day goal setting specifically for ChiroIntensive
- Delegation training
- Bonus content
Module 2: All Things Marketing
- Building an in house marketing team
- Posting schedule, analytics, hashtags, & systems
- How to build your online reputation
- Google analytics & SEO
- Instagram Success Blueprint
- Building your IG home page
- Storytelling on IG
- Favorite apps for social media editing and planning creating custom GIFs
- How to build your IG following social media calendar CopyWriting
- TikTok Training
- Ideal Patient Avatar exercise
- Internal and external marketing strategies
- Referrals and testimonials
- How to increase your Google reviews
- B2B, networking, & talks
- Culture building & branding
Module 3: HR, Systems, & Team Roles
- Standard operating procedures (SOPs)
- Successful Hiring Systems
- Individual Team Member Roles
- Training Checklists
- Training Schedules
- Termination & Resignation steps
- Effective Office Communication
Module 4: Leadership & CEO Systems
- How to run effective team meetings
- Key personal indicators (KPIs)
- Level 10 Leadership meeting process
- CA training agenda
- Team meeting agenda
- Doctor training calendar
- Doctor meeting agenda
- Leadership communication
- Conflict resolution
- Sandwich technique
Module 5: Adding Associate Doctors
- Hiring process
- INCLUDED: Contracts, Pay, Training Checklist, First Year, KPIs Tracker, General Terms, Tiered Structure
- Writing your associate ad
- Getting the word out
- Requirements
- Decisions to make before hiring
- Benefits
- PTO + holiday pay
- Long & short term disability coverage (maternity coverage)
- Associate training schedule
- 90-day review
- New Doctor Communication training video
Module 6: Wealth Building, Student Loans, Debt Pay Off, & InvestingÂ
- Student loan pay-off spreadsheet
- Investment strategiesÂ
- Tax strategies
- Â Wealth creationÂ
- 20% Insurance 80% Cash InterviewÂ
- Product sales
- Selling your practiceÂ
- Profit first trainingÂ
- Value Stacking bonusÂ
- AirBNB InvestingÂ
